MKT501 Trident University Mod 4 Pricing and Marketing Plan Paper
Complete question in the attached document:
Different industries have varied benchmarks for margins. Forexample in restaurants alcohol margins are usually much higher than foodmargins. In other industries, margins are affected by seasonal demand.
Industry Research and Application
Researchyour product/service’s industry with regard to mark-ups and contributionmargins.
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20190617055101mod_4_case_marketing_plan_implementation (16 kB)