HCHHA’s board of directors and executive leadership team have asked for your assistance with addressing some of the major issues that have adversely impacted the organization’s financial and operational performances. They have requested that you advise them on the following:

Strategies to help the organization address the absence of a Medicare-certified hospice, which has inconvenienced patients and their family members and has led to negative publicity for the organization
Strategies that might improve HCHHA’s overall financial performance
Strategies that might improve HCHHA’s operational performance
Strategies that might assist HCHHA with effectively addressing the various external factors that may potentially threaten its market share

In a 20-page strategic plan, include the following components:

Mission statement (provided in the case study)
Vision statement
Core values
SWOT analysis
Grand strategies or long-term strategic priorities
Operational and tactical plan
Key performance and evaluation indicators
Change management plan, including the following:

The size of the change and its impact on the community and the organization
The organization’s readiness for change
Change management strategy
Team structure and responsibilities
Sponsor roles and responsibilities
Planning and implementation
Communications plan
Change management resistance plan
Training plan
Incentives and celebration of successes
Timeline/schedule of activities
Budget for change management

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