Instructions
You have recently started working for a local department store inthe Operations Department. Upon settling into your new position, youcome to realize that they have outdated business practices. In your pastwork experience, you have utilized various forms of technology tocomplete daily job functions and have been part of updating technologyto meet the demands of your organization. Technological advances canaddress all areas of the business including, but not limited to, howapplicants apply for positions, the type of phone and computer systemsoperated, cash register functions, marketing methods, etc.
You have shared your thoughts with your supervisor, and he has taskedyou with putting together a narrated presentation, with visuals foryour peers, to share the overall benefits of utilizing modern technologyto help improve overall efficiency for the business and help to expandthe consumer base for the store.
For this narrated visual presentation, you are to reflect upon and include discussion of the following topics or categories:
Demonstrate how digital and technological growth can assist the organization:
Provide a definition for digital growth.
Explain how digital growth has impacted organizations.
Describe how digital growth impacts society as a whole and your store in the future.
Demonstrate how an individual creates their own digital identity,how it can impact organizational identity, and how these can be impactedby changes to technology:
Explain some key methods of identity development.
How can technology and digital forums help with personal or organizational identity formation?
What do individuals and employees as a whole have to do with developing the identity of an organization?
Demonstrate challenges and benefits to upgrading technological resources:
Describe main sociological theories that can describe an individual or a store’s ability to access technological resources.
Identify some key examples of societal change due to technology. What does this imply for your store?
What is the digital divide and how can this impact the use of technology in your store?
Examine your organization through a sociological perspective and explain benefits of change to the organization:
Conflict Theory – How is it defined and how would a Conflict Theorist justify upgrades in technology
Symbolic Interaction Theory – How is it defined and how would aSymbolic Interactionist justify or explain the need for upgrades totechnology?
Outline additional theories that can help explain the need for technological growth at your store.
Demonstrate the ability to evaluate the evolution of languagewithin online environments and with the use of enhanced technology:
Examine some of the changes to technology that have impact language and communication.
Discuss differences in access to and familiarity with technologysuch as generational differences, socioeconomic differences, etc. Howmight this impact your store?
Consider how communication could change within your store for employees and consumers with various types of technology.
Demonstrate how deviance in the physical and virtual world could impact your store:
Provide a definition deviance in both the physical and the virtual world.
Explain how deviant behaviors have led to changes at your storeand what considerations should be taken into account when upgradingtechnology at your store.
Consider Conflict Theory and Symbolic Interaction theory and how theywould explain deviance and a method to overcome it at your store. Onyour final narrated visual, provide a summary that directly tiestogether your visuals and discussion points, and provide an overallstatement of the benefits of updating technological resources to helpthe store run more efficiently.
Before recording your final narration, rehearse your presentation asif you are delivering it to a live audience so that you are fullyprepared. Your presentation should be fluent and fluid in nature so thatit is clear that you are the expert on the material that you arepresenting to your audience.
