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The Brand Report Card Case Study Discussion

Jun 7, 2022 | Other

Jun 7, 2022 | Other

The Brand Report Card Case Study Discussion

The Brand Report Card Case Study Discussion

Write 5 pages summary of the case. The case study should be summarized and summarize the key points of the case. Also give the real life business examples and your own personal critique.
case title: “The Brand Report Card” by Kevin Lane Keller. I put the book on the attachment. You can find the case from content which is the fifth one.

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Attachments
20190608173306hbr_amp_apos_s_10_must_reads_on_strategic_marketing (5 MB)

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